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Technology

Overview

AppsFlyer's marketing measurement platform helps you discover the media sources that drive the most valuable users into your app and improve campaign ROI. Connecting AppsFlyer comprehensive measurement data and marketing analytics with Amplitude product analytics provide visibility into the end-to-end user journey - before, during, and after users engage with your product. Together, we enhance audience segmentation to maximize your user acquisition, engagement and conversions ,and help your brand deliver personalized user journeys that meet your customers' expectations.

Resources

Help Documentation

Amplitude integration with AppsFlyer

Infographic

See what your users really want

Blog

Marketing and product analytics: Why use a flashlight when you can turn on the lights?

One-pager

Optimize your product and marketing strategy with insights from every part of the user journey