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Overview

Radar is the leading geofencing and location tracking platform. You can use the Radar SDKs and APIs to build a wide range of location-based product and service experiences, including pickup and delivery tracking, location-triggered notifications, location verification, store locators, address autocomplete, and more. Radar offers three core products: Geofencing and Place Detection, Trip Tracking, and Search and Geocoding APIs. Radar's event integration with Amplitude allows customers to forward Radar Geofences, Places, and Trip Tracking events as well as user states to Amplitude, enriching their analytics data with useful location context. Sending Radar events to Amplitude in real-time allows product teams to understand users' real world behaviors with the added context of where the user is located at that moment. The result: powerful insights to keep customers coming back. This integration is particularly useful for brick and mortar retailers and restaurants. Forward Trip Tracking data from Radar to Amplitude to get first-of-its-kind insights into curbside pickup and BOPIS performance. Understand how far users are willing to drive for a pickup order, set benchmarks for wait time and break them out by location, easily identify laggard locations, and more.

Resources

Integrating Radar with Amplitude

Use the Amplitude integration to enrich behavioral events with location context, understand offline user behavior, optimize real-world experiences such as curbside pickup, measure the ROI of location-based features, and build location-based user segments.