Overview

Branch is the mobile marketing and linking platform to supercharge your app growth. Branch provides powerful links and solutions that help you acquire, engage, and measure across all devices, channels, and platforms. The Branch integration combines Amplitude's analytics with Branch's attribution tools into one unified system. Using this integration will allow you to share all user data in real-time and allow non-technical product and marketing team members to measure the value of your marketing channels and product features to identify sources with the best user retention and engagement.