Overview

Marketo's is a marketing automation software that helps marketers master the art & science of digital marketing to engage customers and prospects. This integration combines Amplitude's Analytics with Marketo’s tools for in-app messaging, push notifications, and email — enabling you to sync Behavioral Cohorts from Amplitude to Marketo so that you can better engage your users based on how they’ve interacted with your product and their lifecycle timing. Leverage Amplitude’s powerful segmentation capabilities in order to personalize your campaigns by targeting the right users with the right messages along their journey.